The Successful Exhibitor

28 Minutes | Also available in VHS

This 28 minute DVD featuring Barry Siskind, follows a bewildered booth person who knows he wants to come away with real show results but has no understanding of how he can get them.

Through the magic of technology, he receives valuable coaching from industry expert Barry Siskind as he examines;

• 4 steps to show success
• 10 show objectives
• The three barriers to building rapport
• The proper use of a lead card
• The skills of boothmanship.

This DVD offers a step-by-step approach and clearly and simply explains what should and should not happen at a trade show booth. Both entertaining and informative, it's an excellent training tool.